Nile MonroseArt DirectionDesign

Nile Monrose Rebrand




CREATING THE IDENTITY

The challenege was to create a system that represented Nile’s skillset yet stayed true to his core design beliefs. He focused on hidcore minimalism to emphasie my love of fom structure and typography.




FOUNDATIONS

Nile established s core color pallete to display his mimalistic and thoughtful approach.
By using staples like black white and grey Nile wanted to touch all colors via white yet no color via black.


WEBSITE

Focused on strict griding on the left to create breathing room for the free flowing work on the right allows fot he work to take on its natural forms rather then being restriceted to a box.
This design allos the website to showcase a variety of work while letting each page speak individually. This allows a balance and clarity that doesnt gve views a feeling of being overwhelemed.

IN PRACTICE—STATIONARY

The brand manuevers through multiple design touchpoints in the design practive from invoices to staionary